45 Years on the Mountain
Family-founded in the 1980s, trusted by generations of skiers.
Our Beginning
Snowsport was born in the early 1980s from a simple idea: Australians deserved the same world-class alpine gear found in Europe’s iconic ski destinations. What began as a small, family-run shop quickly became a meeting place for skiers who lived for the mountains. Buyers travelled overseas in search of the newest performance innovations, bringing home pieces no one else carried. The spirit of those early years was defined by grit, passion, and a commitment to pairing technical excellence with timeless style — a philosophy that still sits at the heart of Snowsport today.
Taking Flight
By the 1990s, Snowsport had become a rite of passage. Families returned season after season, parents outfitting their children for their first turns on snow, and travellers seeking guidance before heading abroad. The decade saw bold colours, evolving performance fabrics, and a new appetite for alpine fashion — and Snowsport led from the front. As Australian ski culture grew, so too did the brand’s reputation for expert curation, trusted advice, and a legacy of dressing generations of skiers.
Expanding to the Mountains
As international travel boomed, Snowsport brought the best of European design and technology to local slopes, fast becoming the bridge between global snow culture and Australian skiers. These years cemented Snowsport’s position as a leader in both performance and style on and off the mountain.
Legacy in Motion
Today, more than 44 years on, Snowsport continues to evolve while honouring its heritage. With a loyal community spanning generations and a growing global audience, Snowsport stands as more than a retailer — it is a lifestyle, a legacy, and a commitment to delivering the very best, today and for the next forty years.
Curating the world’s most iconic alpine brands
Family-founded in the 1980s
Our Philosophy
We’re driven by a commitment to excellence — gear that performs, design that endures, and a community that feels like home.
Curated Luxury
selecting the world’s best alpine brands.
Trusted Expertise
making technical details clear and simple.
Family Warmth
a legacy of personal service and community.
Global Outlook
outfitting skiers from Aspen to Japan.
Alpine Luxury, In Motion
For over four decades, we’ve brought together performance, luxury, and community on and off the slopes.
Icons of the Alps, Handpicked
We’re proud to stock Moncler in Australia, alongside exclusive alpine collections from Fusalp, Peak Performance, Toni Sailer and more. Carefully curated each season for style, performance, and exclusivity.
Curated Highlights
A refined selection of standout pieces designed to elevate every moment on the mountain.
Browse Our Categories
Discover every category, thoughtfully curated for life on and off the mountain.
